UGC · TikTok Shop · Lifestyle Creator

Alana
Calviello

Authentic lifestyle content across fashion, beauty, fitness & wellness — built to connect and built to convert.

$3M+ in TikTok Shop GMV generated
🛍 @_alanacalvs 🎀 @alanacalviello 📸 Instagram
Let's Work Together
Alana Calviello creator
Alana lifestyle
Alana editorial
Alana fitness
Alana fitness sitting
Alana Calviello

Hi, I'm Alana

I'm a lifestyle content creator specializing in TikTok Shop and UGC — with over $3M in verified GMV generated since launching in September 2024. I've gone from zero to one of the most consistent performers in the TikTok Shop creator space.

My content lives at the intersection of fashion, fitness, beauty, and wellness. Whether it's a supplement recommendation, a clothing haul, or a skincare deep-dive — I make content that feels real, because it is.

I've worked with hundreds of brands across my platforms, drive brand deals monthly, and create everything from shoppable TikTok videos to fully produced UGC packages. Brands trust me because my audience trusts me.

Fashion Fitness Health & Wellness Beauty Supplements TikTok Shop UGC Lifestyle

The Stats

$3M+
Total GMV
Sep 2024 – Present
47.8K
TikTok Shop Followers
@_alanacalvs
2.1K
Lifestyle TikTok
@alanacalviello
2.1K
Instagram
@alanacalviello
$328K
Best Month GMV
December 2025
100s
Brand Partnerships
Ongoing monthly deals

Monthly GMV

From $75K in my first month to $328K at peak — here's 19 months of consistent, upward growth across TikTok Shop. Every bar represents real sales driven by my content.

Monthly GMV · Sep 2024 – Mar 2026

Hover over any bar to see the exact figure

Monthly GMV Peak month
Total GMV Generated
$3,080,700
Growth (Sep '24 → Mar '26)
↑ 207% vs. first month
Avg. Monthly GMV
$162,142

Brand Partnerships

I partner with leading brands across fashion, wellness, beauty, and activewear to create TikTok Shop content that drives real sales. These are some of the names I've worked with.

TikTok Shop
Top Fashion Creator
🌟
TikTok Shop
Star Creator
✈️
TikTok Shop
Brand Trip Creator

Featured Brands

Gap
Princess Polly
Olaplex
Comfrt
Florence by Mills
Pacsun
Halara
Edikted
Arrae
Hum Nutrition
+ Hundreds More

What I Create

🎬

Shop Videos

Shoppable TikTok content with direct product links, optimized for the Shop tab and For You Page.

📦

Haul Content

Multi-product hauls showcasing collections naturally — great for fashion and beauty brands.

Product Features

Focused deep-dives on individual products that build trust and convert browsers into buyers.

🔴

Live Shopping

Real-time product showcases that create urgency and consistently boost live sales numbers.

My Niches

👗
Fashion
Hauls, outfit inspo, styling tips, and TikTok Shop fashion drops that sell out fast.
🏋️‍♀️
Fitness
Workout content, activewear reviews, and fitness routine integration that feels real.
🌿
Health & Wellness
Supplement reviews, wellness routines, and trusted recommendations audiences actually act on.
💄
Beauty
Skincare, haircare, and beauty product content — authentic reviews that convert to sales.

UGC Work

Before TikTok Shop, UGC was my foundation. I create high-quality, brand-ready video content for brands to use across their own paid and organic channels — no audience requirement, just content that actually works.

Growth Bomb JVN Hair Briogeo Sports Research Princess Polly Quince

Let's Work Together

Looking for a creator who delivers real results? I'd love to hear about your brand and what we can build together.